Web 2.0 is the name used to describe the second generation of the World Wide Web, where static HTML pages moved to an interactive and dynamic web experience.
Web 2.0 focuses on the ability of people to collaborate and share information online through social networks, blogs, and web-based communities.
Web 2.0 is the term which was introduced in 2004 and refers to the second generation of the World Wide Web. The term “2.0” comes from the software industry, where new versions of software programs are labeled with an incremental version number. Like software, the new generation of the Web includes new features and functionality that were not available in the past.
However, Web 2.0 does not refer to a specific version of the Web, but rather to a number of technological improvements.
Some examples of features considered as part of Web 2.0 are listed below:
Web 2.0 technologies provide a level-level user interaction that was not available before. Web sites have become much more dynamic and interconnected, producing “online communities” and facilitating even more the exchange of information on the Web.
Because most features of Web 2.0 are offered as free services, sites like Wikipedia and Facebook have grown at surprisingly fast rates.
Sites continue to grow, more features are added, construction technologies in place.
Thus, while Web 2.0 may be a static label given to the new era of the Web, the current technology continues to evolve and change.
|URL of Web 2.0 property||Page Rank||Alexa Rank|
When designing an e-commerce website, we look at the user experience. The question we try to answer is “how could the user experience be easier and faster?” The goal of any e-commerce site is to get a visitor from point A to point B (sort). If the Web 2.0 features are a distraction they can damage your site and send the visitors in the wrong direction.
An interesting navigation is great, but do you prefer a user to play with a navigation for 5 minutes or learn more about their products?
Website visitors have a certain amount of time to buy one the fastest you can get through the better order process!
We often use Web 2.0 and AJAX to load content without reloading the page. This is one of the most effective ways to use these features to facilitate the experience.
When moving from one tab to another, for example, the contents of the tabs can reload, but not the entire page. When the options are chosen on the products (red shirt, green shirt) the product image may change or fade to the next color. These basic but effective features of Web 2.0 will give the site the edge needed to increase sales.
Philosophically, Web 2.0 is all about simplicity. It virtually decouples computing from stand-alone computers, a shift that drastically reduces software deployment and administrative costs.
It uses common software protocols to encourage the free exchange of information between different tools and user groups (minimizing the “silo” effect created when data is trapped within a single technology platform or functional group).
Finally, because it fosters large-scale collaboration, Web 2.0 facilitates new ways of problem solving that can provide business managers with valuable ideas and insights.
The hype surrounding Web 2.0 can be unpleasant and confusing. Some veteran technologists even argue that Web 2.0 is little more than a catchy new name for a group of technologies that have been around for quite some time.
Both reviews are relevant to any manager who is evaluating Web 2.0 services for use within their company. The blurred nature of the term means that some marketers brand themselves “Web 2.0”, just to get attention – regardless of the degree to which their offer is really dynamic, interactive or built around accepted Web 2.0 protocols.
Meanwhile, the inflow of venture capital means that more and more Web 2.0 companies are entering the market – and not all will survive. Before making a substantial investment in a Web 2.0-based tool, do your due diligence to assess the risks and minimize your company’s exposure to unpleasant surprises.
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