11 Must Know Off-page SEO Techniques for 2019
Let’s examine these in more detail below but first let me explain about the importance and benefits of off-page SEO.
What is Off Page SEO?
Off page SEO refers to techniques that can be used to improve the position of a website on the search engine results page (SERPs).
Many people associate off-page SEO with building links, but it’s not just that.
In general, off-page SEO is all about promoting methods – beyond the design of the website – in order to rank a website higher in search results.
Below we will go into more detail about each of the off-page factors in SEO that will offer the greatest opportunity to make your website’s search engine rankings soar.
When you discard old-style optimization techniques for these new and improved tactics, you’re likely to notice dramatic improvement rather quickly.
You can expect to increase your presence in Google, increase your click rate, generate quality leads, drive more web traffic and improve your sales conversions for better results
What are the benefits of ‘off-page SEO’ to website owners?
The website will rank higher on the SERPs and this also means more traffic.
Increase in PageRank:
Page rank is a number between 0 and 10 that indicates the importance of a website in Google’s eyes.
It is the system invented by Larry Page and Sergey Brin (founders of Google) and one of the reasons why Google was so successful in showing the most relevant results for the search engine.
The rank of the page today is just one of the 200+ factors that Google is using to rank websites.
Off-page SEO Techniques
Let’s examine these in more detail below but first let me explain about the importance and benefits of off-page SEO. A successful off site SEO strategy will generate the following benefits for website owners:
1. Social bookmarking sites
Social bookmark sites are one of the best platforms to promote your website. When you bookmark a web page or blog on popular social bookmarking websites, you get high traffic to your web page or blog. Read: Top 43 High PR Social Bookmarking Sites List
2. Forum Presentation
Participate in search forums that are related to your website and business and make a connection with that community. Answer the threads, answer the questions of the people and give their suggestions and advice. Make use of “Do-Follow” forums.
3. Presentation of the article
Send your articles in a high PR article submission directory. You can also give links to your website. Make sure your content is unique and high quality. The low quality content and the content that has more keyword stuffing could be rejected. Choose the right category and give a good title to your content.
4. Blog Directory Submission
Directory submission is constantly working to build back quality links. Choose an effective directory and select an appropriate category. It takes quite a while to deliver good results, but these results stand out over a longer period of time.
5. Question and answer
It does not necessarily mean that the search volume of generic keywords is higher.
But we can clearly see that there is an extreme increase in the search volume of the quarries of questions, while at the same time a slight decrease in the search volume of main generic keywords.
The most interesting fact of this phenomenon is that it happens with keywords of the same subject. Give a link to your website that will help give you more visibility.
6. Video presentation
If you want your videos to be popular, go to the most popular video submission sites. Give an appropriate title, description, tags and reference links. It is one of the most popular ways to get quality back links because all video submission websites have high PR.
7. Images Submission
Share your photos on popular presentation web sites. Before submitting your images, you must optimize them with the correct URL and title tag. Before sending your images, check if they have a proper title, description and labels.
8. Infographics Submission
Make creative infographies. These days, infographics are becoming popular on the Internet. Send your infographics on infographics presentation websites and give reference links to your web page or blog. Image sizes differ with different websites.
9. Document Sharing
Create attractive documents related to your business or blog. Documents must have unique content and must be in pdf or ppt format. Send these documents on the websites to share documents.
10. Guest blogging
Guest blogs have been an effective off-page SEO technique for many marketers who create their own brands from scratch. What makes this more effective is the ability to create solid content that is not a carbon copy of another piece or a review of a publication posted on a popular blog.
11. Blog Commenting
Blog commenting is one of the oldest link building techniques that is still the most popular and effective SEO technique page.
You can build high quality backlinks through blog comments and find similar blogs is not that difficult.
You can easily find similar blog niches by using search engines like Google. Just go to Google and search using these search patterns.
- Keyword “comment here” (e.g. SEO tips “comment here”)
- Keyword “add comment”
- Keyword “submit comment”
- Keyword “leave a comment”
- Keyword “Powered by WordPress”
- Keyword “Powered by BlogSpot”
- Keyword “Post a Comment”
Proper job optimization on page and off page will give you a better position to your website in SERP. The above websites are listed based on the website PA, DA (Domain Authority) and PR (Page Rank). Please comment here if you know any other qualities we can add to this list that we could have forgotten.
Google Page Rank (PR) is no longer a valid quality factor for any webpage, therefore, you may ignore that the column and above mentioned PA, DA may vary somewhat with the current data. We will come up with more list as well as off page seo techniques, trends and strategies with more knowledge.
About the Author
I'm Professional SEO Specialist, Team Leader of RegentSEO, a Trusted SEO Agency with over 7 years industry experience. I understand what it takes to get your website #1. Feel free to contact me with any questions you may have! Let me help you build and strengthen your online presence. More About Me...